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22 Apr 07 eCommerce providers = un-userfriendly. Part2

In response to a comment, I decided to expand more on my opinion that eCommerce providers are un-userfriendly.

Lets look at Plimus:

-Okay, I sign up. That seemed a bit too easy. I set up my payment info, which seems easy enough. I am interested in payment via wire transfer, but I have no idea what any of the fields mean. So I look around for an FAQ somewhere on wire transfer on Plimus and find nothing. I know this might not be Plimus’ fault, I should probably talk to my bank to find out how wire transfer works. By “works”, I mean what do I fill in, in all the fields? I expected an eCommerce provider to at least give some info on the basics of wire transfering.

-Next up, I wanted to create a product. I had a choice between BuyNow and Recurring… What is the difference? In my eyes, BuyNow means a once-off product (ie, buy one and then its gone) and Recurring, well means, you can keep selling it. I apparently later found out that BuyNow means something else… I still do not know the difference.

-Now. Being a newbie to selling online, I had to somehow, someway provide my product. I had an try and buy concept in mind. The different options there were, were either using Armadillo, hosting your keygen or providing a list. This seems fair enough. I also wanted the option to let the customer download the full version instead of just entering the code, but that was a bit vague… Apparently, I paid extra for a download warranty? But what if the customer just downloads it just after he/she bought it? Is THAT the download warranty? And what? I pay $4 extra for that?

-Switch Promotion: I noticed Plimus has a switch promotion, which is all too cool. I am going to see how that works out. Somehow, it still does not entitle them to being user-friendly. The customer (or total beginner) should be able to setup a product without the use of a switch promotion.

eSellerate:

-Well, eSellerate seemed to impress me. They provided decent FAQ’s. Stuff like, how to setup a product, and what most of the fields actually mean.

-Why call products SKU’s? It was confusing at first.

-The problems I had with eSellerate is the evaluation trial account thing. It might seem usefull, but I found it a tad more confusing than helpful. So I was browsing through the FAQ’s and looking around, when I started to wonder, where I should enter my payment options. I never did that. I ended up wasting 15min looking for payment options, when I eventually stumbled to the fact that when I sign up for a full account, they will provide that option. Pffftt… That helped!

Avangate:

-So, I tried Avangate too. I had trouble logging in, but that is a bad on my part. I didnt realise they provided a demo account.

-Whats with the statistic info in the bottom left? For a second, I thought that was the whole avangate’s stats. To my knowledge that is just an example… I hope so.

-I have to choose a shipping class. The options are -Standard- and SRS. I have no idea what that means. No FAQ on it either.

-Avangate shed some light on how the licencing system works. I understand it better now.

-The demo stuff is really unprofessional. To have licence key-list-generator stuff called “dbdb” and “floalia” is really stupid. I repeat. Evaluation accounts should be done properly!

Conclusion:

-Excuse my long post. Now you see what I have to go through! Gosh. I am going to take up Plimus on their switch promotion… for now. Ill detail on how everything works out.

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  • Hello again,

    I am glad you placed so many comments - it is helpful for us to hear such valuable feedback from shareware people.

    For companies like Avangate or Plimus, it is a common thing to assist shareware developers to start their e-businesses.

    Moreover, here at Avangate we offer LIVE technical support and free web marketing consultancy to help you start promoting your software over the Internet and have e-sales on your site. Our web marketing specialists write articles and help the shareware community to develop the e-business.

    As for the Avangate demo account - what you've seen is just a toy to play for all developers willing to see our platform functionalities. Avangate has more powerful features that are not present in that generic demo account.
    Feel free to drop me a line if you want to know more about it.

    Good luck with your business !

    Regards,
    Laurentiu
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