24 Sep 08 Google Ads

Tags: ads, google

Being slightly bored and having extra money to spare, I decided to try my hand at Google AdWords. My budget is very measly, so there aint a load of impressions, but I was quite surprised at how “fun” it actually all is.

It feels more like a game. The ads are for lolstupids.com (which I’ve been neglecting, but that’s beside the point). As you know, you choose keywords for search terms. When that term is searched, depending on your budget and relevance, your ad is shown. It is very very interesting to see what keywords provide the most impressions and what keywords actually result in clicks to my site.

At the moment, the keyword “quotes” have the most impressions, while the keyword “stupid” has the most clicks and while the keyword “stupid quotes” have the best click to impression ratio. It seems obvious.

The idea behind the ads was to actually drive traffic to lolstupids.com, not only for traffic’s sake, but to see if that traffic actually results in AdSense revenue (so far it hasn’t).

All this ads stuff makes me want to make a cheap sites and test all sorts of keyword combos and stuff.

Fun Fun!